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Further Education

Our team has decades of experience of working with Further Education to apply Artificial Intelligence and marketing technology to drive results. We use technology that is tried and tested and proven to drive up standards, save costs, innovate as well as creating a better experience for students and staff.

Using technology we aim to…

Support recruitment – Ensure all programmes are fully subscribed


Raise standards by ensuring the right learners are on the right programmes
Management of paid and organic advertising to drive the right traffic to your pages.

Use advanced marketing automation techniques to maximise conversions of interested students


Reduce admin from application processes and ensure time is spent on supporting students not admin


Increase learner satisfaction with AI powered communication tools to improve enrollment and reduce Do Not Attends


Provide data for Ofsted to demonstrate progress on key aims presented in real time interactive dashboards

AI in Further Education

Rule of 7 can evaluate and assess the use of various technologies to improve performance and outcomes with a unique understanding of the industry.  We can build teams, support with our own technical capability as well as helping project manage vendors. 

  • Robotic process automation  
  • Data and predictive analytics  
  • Supporting the usage of self-serve platforms  
  • Automating participant communications  
  • Vendor assessment  
  • Bid support 

Our philosophy with technology is to focus on outputs and value.  The current dialogue around artificial intelligence is hugely exciting but represents a challenge of cost over value.  Read more about our approach to AI here